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At a meeting held in June this year with Peruvian Ambassador in Washington, Wal-Mart’s highest representatives reaffirmed their intention to enter Peru in the short term as a result of the country’s economic consolidation, stated Ana María Deustua, Peruvian trade advisor in the USA.



Even if they haven’t yet set a specific date, Deustua said that Wal-Mart executives have already decided to invest in Peru, and that this is expected to take place during 2011, and at that moment Wal-Mart presence will expand into this country apart from Mexico, Brazil, Argentina and Chile, where they currently operate.



The diplomatic representative also stated that the meeting between Wal-Mart representatives and the Peruvian ambassador not only dealt with the expansion of the USA chain into Peru, but also with the possibility that the American company should increase the variety of products demanded from this South American nation. Deustua pointed out that Wal-Mart representatives had emphasized that Peru constitutes now a wide market developing at full speed, and presents great possibilities of investment, as well as being a growing economy.



“They are aware that Peruvian economy is steadily growing, and this has resulted in their decision of benefitting from this attractive market” She also said that Wal-Mart currently buys a significant amount of coffee, asparagus and onions among other Peruvian products, but they are intending to widen their demand into others.



Source: América Economía