News

Financial Times and other media report on the interest shown by the City and independent analysts by the particular use by Tesco of its loyalty scheme. Tesco has reported a better than expected Christmas sale but these sales figures might hide a worse performance as Tesco counts coupons as cash inflating the sales. Competitor Sainsbury's do not count coupons as cash but still performed as well as Tesco.



On this issue Tesco has stated that customers used coupons with a value of £34m adding about 0.7 % to the sales.



Learn more at: http://www.ft.com/cms/s/0/0a5326a4-ff48-11de-823b-00144feab49a.html